Propensity Model ListsGet the Benefits of a Predictive Model
without Building a Custom Model
Thousands of pre-built models to identify and reach your ideal audience
Pre-Built Models for Every Industry
Mailing lists based on thousands of pre-made existing Propensity Models improve your ability to reach the right audience. They start with known buyers, users or other propensities and use predictive analytics to create and test a model that can then be applied to all U.S. households, which are scored on a scale (typically 1 to 20).
Use them to create precisely targeted audiences or to append to your existing customer data to prioritize or cross-sell.
Over 3,500 pre-built propensity models across all major industries, ready to use immediately.
Propensity Models by Industry
Automotive
Available Models
Business
Available Models
Communications
Available Models
Consumer Packaged Goods
Available Models
Credit Card
Available Models
Financial Services
Available Models
General
Available Models
Health Care
Available Models
Insurance
Available Models
Investment Services
Available Models
Media
Available Models
Non-Profit
Available Models
Political
Available Models
Retail
Available Models
Social Media
Available Models
Travel & Entertainment
Available Models
Technology
Available Models
Types of Propensity Models
In-Market Propensity
Attitude and Behavior Propensity
Brand Propensity
Media Usage Propensity
Purchase Channel Propensity
Product Propensity
Spending Propensity
Propensity Models – Key Benefits
Instant Deployment
No need to wait for custom model development - start immediately
Precision Targeting
Create precisely targeted audiences based on proven models
Data Enhancement
Append to existing customer data to prioritize or cross-sell
Tested & Validated
All models are thoroughly tested and validated across real campaigns
Scoring System
Households scored on scale (typically 1-20) for easy segmentation
Multiple Appends
Email and phone append options available
Related Products
Email Append to Lists
Phone Append to Lists
Propensity Model Append
Related Solutions
Insight APIs
InboundInsight.io
How to Use Propensity Models
Prospect Lists
Choose models matching your target audience to create highly targeted prospect lists
Customer Scoring
Append propensity scores to your customer database to prioritize outreach
Cross-Sell Opportunities
Identify which customers have high propensity for additional products or services
Ready to Leverage Pre-Built Models?
Get started with Propensity Models and access thousands of proven targeting models.