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    InboundInsight.io Platform

    Build Better Audiences. Power Better Campaigns.

    The InboundInsight.io Platform brings together the data, technology and tools needed to build your best Conversion-Ready Audience™—in one powerful, flexible solution.

    Find new prospects or improve the audiences you already have. Use a single capability to solve a specific problem—or combine multiple capabilities to identify, enhance, prioritize, personalize, protect and measure your audiences.

    Improve the audience you have. Or build the audience you need.

    InboundInsight.io Platform

    Campaign Data Services and Workflows

    InboundInsight.io Platform data flow: audience analysis, platform-provided audiences, enhancement, hygiene and compliance, third-party campaign execution, conversion tracking and match-back

    One Platform. Many Possibilities.

    Point Solution or Complete Workflow. You Choose.

    Every campaign is different. That's why InboundInsight.io is modular by design.

    Use an individual capability—such as website visitor identification, data enhancement, predictive scoring, geographic optimization or Match-Back—or combine multiple capabilities into a customized Play.

    Find + Prioritize

    In-Market Signals + Predictive Score

    Reach active buyers who are also most likely to convert.

    Identify + Personalize

    Website Visitor ID + Demographics + PersonaReveal™

    Turn anonymous visitors into identified prospects with more relevant messaging.

    Build a Closed Loop

    FindEnhancePrioritizePersonalizeProtectActivateMeasure

    Build a better audience, measure who converts and apply what you learn to the next campaign.

    Use one building block—or connect them into something much more powerful.

    Your Audience or Ours

    Find New Prospects. Or Make Your Existing Audience Better.

    InboundInsight.io works from both directions.

    Need an Audience?

    Start with prospects provided through InboundInsight.io:

    In-Market ProspectsWebsite VisitorsPredictive AudiencesLook-AlikesOther Specialized Audiences

    Then add additional capabilities to make the audience even stronger.

    Already Have an Audience?

    Bring your own prospect, CRM, customer or campaign data. Use InboundInsight.io to:

    Enhance itValidate itScore itPrioritize itSegment itPersonalize itGeographically optimize itSuppress itMeasure it

    And if you're not sure what your audience needs, we can analyze your data and help recommend the best Play.

    Better inputs. Smarter decisions. More Conversion-Ready Audiences.

    Use It Your Way

    Self-Service. Integrated. Automated. Reseller-Ready.

    InboundInsight.io is designed to fit into the way you already work—not force you to change it.

    Use the Platform

    Log in, upload files, select capabilities and run projects directly through the InboundInsight.io interface.

    Connect Your Technology

    Integrate individual capabilities or complete workflows into your existing systems using APIs, SFTP or Zapier.

    Automate Your Plays

    Save and repeat recurring workflows so audiences can be continuously processed, enhanced and delivered with less manual intervention.

    Serve Your Clients

    Printers, agencies and marketing service providers can use the platform across multiple client accounts—or integrate Inbound Insight capabilities into platforms and services they already offer.

    One Platform. Flexible by Design.

    New audiences or your audiences.

    One capability or an entire workflow.

    Self-service or fully automated.

    Standard solutions or custom Plays.

    Better Audiences. Better Results.™

    Learn How to Take Advantage of the Power of the InboundInsight.io Platform